Why Real Estate Companies Are Turning to Overseas Talent

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5 Minute Read

Real estate companies face a unique set of challenges in today’s market. Whether it’s managing high operational costs, staying agile in response to market demands, or accessing specialized support, there’s a constant need to operate efficiently and effectively. As these companies look for ways to optimize their operations, hiring overseas talent has become an increasingly popular solution.

Overseas hiring enables real estate firms to access a skilled workforce, reduce costs, and scale their teams according to business needs. In this article, we’ll explore which roles in real estate can be effectively outsourced, the benefits of hiring overseas talent, and how to integrate these remote professionals into your operations seamlessly.

A photo of a real estate property sold by an overseas property manager

Key Real Estate Roles That Can Be Outsourced

The global talent pool offers an array of professionals who can contribute significantly to real estate operations. Here are some roles that real estate companies commonly outsource:

Administrative and Office Support

Administrative tasks are vital for any real estate business but can be time-consuming. Overseas virtual assistants can handle activities like scheduling appointments, preparing documents, handling email inquiries, and coordinating between clients and agents. This allows local agents to focus on high-impact tasks like property tours, client negotiations, and deal closures.

Leasing and Property Management Support

Managing properties often involves dealing with tenant inquiries, coordinating leases, collecting rent, and performing tenant screening. By outsourcing these functions to skilled overseas talent, property managers can ensure efficient and professional services without getting bogged down in routine tasks. This also enables a more streamlined tenant experience, leading to higher satisfaction and retention rates.

Sales and Marketing Assistance

Real estate companies can also outsource sales and marketing support. From cold-calling prospects to managing digital listings, social media marketing, and lead generation, overseas professionals can manage a wide range of marketing tasks. Additionally, customer support services—like responding to inquiries from potential buyers or tenants—can also be effectively handled by overseas staff.

Bookkeeping and Financial Roles

Maintaining accurate financial records is essential for any real estate business. Overseas accountants or bookkeepers can manage expense tracking, invoicing, payroll, and tax preparation, which helps streamline financial operations and maintain compliance with regulations. Accessing qualified overseas finance professionals can also free up your local team to focus on growth activities.

A real estate company hiring overseas talent for financial and bookkeeping roles

The Benefits of Hiring Overseas Talent for Real Estate

Hiring locally often comes with high costs. Salaries, benefits, office space, and equipment all add up, placing pressure on a real estate company’s profitability. Hiring overseas talent can significantly reduce these expenses. Salaries for overseas professionals are generally lower due to differences in living costs, and remote work setups often mean no additional office overheads. The money saved can be reinvested in growth activities like marketing, technology upgrades, or expanding your property portfolio.

For more tips on how hiring overseas talent can help save costs and improve efficiency, check out our guide on how to save up to 80% on hiring costs with overseas talent.

Access to a Skilled Talent Pool

Real estate companies often need specialized skills that are not easy to source locally or may come with a high price tag. The global market provides access to a much broader talent pool, increasing the likelihood of finding professionals who have experience with real estate processes, familiarity with property management software, or strong customer service skills. Moreover, finding talent with bilingual abilities can be particularly useful if your real estate business operates across different regions or caters to a diverse client base.

Flexibility and Scalability

Real estate is a dynamic industry, with seasonal fluctuations and sudden changes in demand. By hiring overseas talent, real estate companies can quickly scale their teams up or down based on current needs. Whether it’s hiring additional support during peak seasons or bringing on project-based talent for a special development, overseas hires can provide the flexibility needed to stay agile without long-term commitment. This allows businesses to adapt and grow without the risk of overextending on staffing costs.

A US real estate company successfully integrating their overseas hires into their team

How to Integrate Overseas Talent into Real Estate Operations

Effective communication is crucial for remote working relationships. Using tools like Slack, Zoom, or Microsoft Teams ensures that you and your overseas team stay connected and can collaborate smoothly. Regular check-ins, team meetings, and clear guidelines on communication practices will help keep everyone on the same page.

Ensure Proper Task Management and Accountability

To maximize productivity, it’s essential to have a system for managing tasks and tracking progress. Project management software like Asana or Trello can help organize workflows, assign responsibilities, and set deadlines. By providing clear instructions and feedback, real estate companies can ensure that tasks are completed accurately and on time.

Provide Onboarding and Training Resources

Just like with local employees, proper onboarding and training are key to setting up your overseas team for success. Providing detailed role descriptions, company policies, and training on any necessary software tools will help your overseas talent hit the ground running. Investing time in this initial phase pays off by building a well-integrated and effective team.

For a more in-depth discussion on how to smoothly bring overseas hires into your business, check out our article on 5 essential steps to hire top overseas talent.

An aerial photo of a beautiful neighborhood, in which many properties have been sold by a real estate company who hired overseas talent with EzyRecruiting

How EzyRecruiting Supports Real Estate Companies in Hiring Overseas Talent

Navigating the process of finding the right overseas talent can be complex, but with the right partner, it becomes significantly easier. EzyRecruiting is here to help real estate companies every step of the way.

Access to Pre-Screened Candidates

Finding the right fit for your team can be time-consuming, especially when you’re hiring globally. EzyRecruiting simplifies the process by providing access to a pool of pre-screened, qualified professionals who have experience in the real estate industry.

Tailored Support for Real Estate Needs

EzyRecruiting understands the unique requirements of real estate companies and tailors its support to match your needs. Whether you need an admin assistant to manage day-to-day tasks, a virtual leasing agent to handle tenant relations, or a bookkeeper to manage finances, EzyRecruiting connects you with talent that aligns with your business needs.

Quick and Streamlined Hiring Process

Speed is crucial when growing your real estate business. EzyRecruiting’s streamlined hiring process helps you find and onboard the right talent quickly—often in just a few days. This allows you to stay agile and responsive, whether you’re expanding your property portfolio or entering a busy sales season.

The Competitive Edge of Hiring Overseas Talent in Real Estate

Hiring overseas talent is a strategic move for real estate companies looking to reduce costs, access a skilled workforce, and remain flexible. By outsourcing key tasks, real estate firms can operate more efficiently, scale their teams as needed, and stay competitive in a rapidly changing market.

While navigating the global talent market might seem daunting, the right support can make all the difference. EzyRecruiting helps real estate companies connect with the overseas professionals they need, providing a simple and efficient path to finding and integrating the right talent for your business.